Lately, I’ve been thinking a lot about waiting. That stretch of time that feels endless—where there’s no clear sign of hope, no guaranteed outcome, just… waiting. It can be painful, filled with questions, doubts, and the kind of silence that makes you squirm. What if? Why? When? These questions echo in our minds during seasons of delay.

We’re coming out of winter now—Southern California winter, anyway—and I’m watching trees and plants slowly awaken from dormancy. Honestly, if it were up to me, they would’ve bloomed months ago and stayed lush and vibrant all year long. Why wait for spring? Why not force growth, control the process, and live in a constant state of beauty and momentum?

But the truth is, we need winter to get to spring. Without the quiet and the stillness, the new life wouldn’t come. And if it were always spring, I suspect we’d eventually long for the calm and clarity that only winter brings.

Waiting for the right thing at the right time is tough. It requires trust. It shapes our character. And while it builds discipline, the delay can sometimes lead to discouragement or indifference.

But here’s the thing: this moment—the one you’re in right now—is still worth embracing. The seeds you’ve planted, the care you’ve given, the growth you’ve endured—all of it matters, and it will reveal itself in a bigger way than you imagined.

Waiting can make us miss the beauty of winter. But not today.

Today, choose to be present. Be real. And enjoy the ride.

Let’s Grow,

CEO

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